CAMPAIGN WATCH - FERRAGAMO S/S 2010

CLAUDIA SCHIFFER - FERRAGAMO SPRING 2010CLAUDIA SCHIFFER - FERRAGAMO SPRING 2010Photographic master Mario Testino captured super model Claudia Schiffer, who channeled Grace Kelly - enveloped in layers of FERRAGAMO.  Schiffer is all beauty and elegance in these shots.GRACE KELLY

Claudia portrays a glamorous Ferragamo client - surrounded by her latest choices - the key styles of the season.   Not able to choose, this style icon had to have them all!   

Can you blame her? 

PERFECT SUMMER JELLIES - FERRAGAMO FLATS!

FERRAGAMO - NOBEL JELLY - $180.00Get the jump on your designer shoe shopping for the summer.

 Ferragamo has the coolest Jelly around and if you act quickly you might get a pair before they are gone.   The iconic Vara is a Ferragamo classic that has been a best seller for 30 years!  NOBEL IN PURPLE, ORANGE, RED, & BLACK - $180.00Late last year, the company issued a rubber version for the cruise collection.   The shoe sold out in record time around the country!   The colors were irresistible and super comfortable in the chic rubber design that can even be dressed up when you are away for the weekend or on vacation!   Purple, Red, Orange, and Black.  

The good news is the company reissued the style and it has just hit the boutiques!  Did I mention they retail for $180!!!  That's right, a classic Ferragamo design in hot colors for summer for under $200!   Call a boutique near you - Ferragamo Boutiques - and ask your salesperson to add black and you are set for any event this summer!

Want something a little more classic?   There is also a pastel version of the famous Varina - (Vara with a flat heel) just in time for Easter weekend!   Super chic and how amazing with white jeans? PASTEL VARINA IN TURQUOISE, PINK, & YELLOW

Okay, flats not your thing - ever?   THE "MIA" in PINK & GREEN - $690Then I know you can't resist these gorgeous pumps - open detail work inspired by men's spectators are most feminine and oh so sophisticated!!   

If you get to the boutique in person - check out the latest RTW collection from Cristina Ortiz.. her second collection for the house is in-store now.

 Also, take a minute to check out the entire shoe collection.  With 80 years of luxury shoe legacy - I guarantee you will not find a bigger selection and variety in any other designer shoe salon!

While all the shoes you see here are pastel - there is a full palette available in the shoe collection for spring.   The strongest trends in the collection are nude/neutral , black/white, & ultra feminine details - like the MIA.

FERRAGAMO and a LIFE of STYLE

Salvatore Ferragamo Spring 2009a LIFE of STYLE is very pleased to announce that Fashion Expert and a LIFE of STYLE Editor In Chief, Jason Jobson will be hosting in-store Fall 2009 previews at select Salvatore Ferragamo boutiques around the country.   This is the first collaboration between Jobson and the legendary fashion house.    Known as the original master of footwear design, Salvatore Ferragamo is the man that started it all.   His legacy is responsible for every designer shoe collection we see today from Manolo Blahnik to Christian Louboutin.   Unbelievably, Ferragamo was creating shoes in Hollywood in the 1920's.   His shoe designs saw every young studio actress blossom into major movie Cinderella's.   If you can think of a famous actress in Hollywood, Salvatore designed shoes for her.   The house has shod every leading lady from Audrey Hepburn to Nicole Kidman.Salvatore Ferragamo with Audrey Hepburn

What began as a shoe collection had grown into a complete luxury design house by as early as the 1960's.   Family owned and controlled, the Florence based house has developed category after category.   RTW, Eye wear, Timepieces, Fragrance,  Menswear, etc.  Salvatore Ferragamo Fall 2009

Jobson will host legacy presentations for VIP clients and spend the day meeting customers,  giving them advice on style as well as previewing the Fall 2009 colllections.  

JASON JOBSON"I'm thrilled to be collaborating with Salvatore Ferragamo.   Few companies have the legacy and the fashion future that Ferragamo has.   I'm really looking forward to the events".  - Jason Jobson

The first event will take place in Beverly Hills on Friday, March 20th.  

To see the full schedule of events and RSVP - click -Ferragamo

FERRAGAMO REVAMPS BAL HARBOUR SHOP

FERRAGAMO PLATFORM SANDAL 1938Legendary Italian fashion house Salvatore Ferragamo  has revamped the boutique in the Bal Harbour shops in Florida.  Ferragamo is the patron saint of designer shoes.    Manolo, Jimmy Choo, & Louboutin all owe their Soles to Salvatore.    Decades ahead of his time .....  to read more click Ferragamo