I know the title of this post sounds like an order, but Look is actually the name of the new Vera Wang Scent. Thats right, the new one - the well known bridal designer has several. I have been vocal in the past about my lack of enthusiasm for the Wang scents. I just about lost it when I heard about the Men's launch.. ??? I can just see a guy trying that pick up line.. "Wanna smell my Wang?".. and what was that song.."If I could have Wang in a bottle.... YOU CAN!!". Ok, I know thats too much. I just don't get it. (previous blog about Celebrity Scents)
The press release says that the new fragrance contains : mandarin, lychee, misted greens, heart of lilly, freesia, jasmine, and a vanilla-chypre dry down. Wow... sounds like you might need a can of OFF along with LOOK. 
I must give Vera credit. She keeps smart people around her to grow that business. They launched fragrance. They launched Jewelry - but that didn't go so well. They then launched Ready-To-Wear... I know.. you just want her wedding gowns.. Then they launched Lavender - a bridge line. If it sounds familiar, your probably thinking of Purple Label - but that is one of Ralph Lauren's collections for men. Did I forget to mention, Vera worked at RL before launching her own label.. uh huh. Then they launched Simply Vera at Kohl's. I guess there was just not enough Vera Wang out there? Well, lets look on the bright side. It could be worse - the house of Wang could be launchiing a.... C.D. Smelling Vera Wang is way better than listening to her speak.. Trust me, its nails on a chalk board.
Look is available at Bloomingdale's